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SGF 2010 Keys to Viral Game Success

Monday, March 22, 2010 from 6:00 PM to 9:00 PM (PT)

Mountain View, CA

SGF 2010 Keys to Viral Game Success

Ticket Information

Ticket Type Sales End Price Fee Quantity
Early Bird   more info Ended $10.00 $1.24
Regular Bird Ended $15.00 $1.36

Event Details

 

Social game fest logo 2010

 

Mark Skaggs accepting award for Farmville     Sana Thumbs Up


Zynga’s Farmville Creative Mastermind and Traffichoney on Keys to Viral Game Success

Join us March 22 at 6pm for the "Keys to Viral Game Success"

Whether you a web, mobile or console game designer or developer you know that going viral is a critical key to success. Virality is a puzzle you must continually solve and plan for. No games seem to be solving this puzzle more succesfully than some of the social games which don’t even have state of the art graphics or gameplay. Join us to hear Mark Skaggs, the lead man behind the largest game on Facebook Farmville whose previous work also included such hits as Red Alert II with EA, and Sana Choudary, Chief social strategy consultant at Traffichoney, a company that consults with and creates social games for the largest traditional game companies as they discuss keys to virality and how those apply to both social and other games.

We plan to finish with an interactive Q&A so designers and developers can get a chance to get some brief direct opinions or strategies on some of their own game & app virality issues.  As platforms change, strategies change also.

View articles and more information about Mark and Sana at:

Mark Skaggs accepting prize on behalf of Farmville

Sana Choudary on Casual Games and Facebook

Zynga's Skaggs On Social Games' Developer Appeal

http://traffichoney.com/

http://www.linkedin.com/in/sanachoudary

When: March 22 6p-9pm, 2010

Where: Hacker Dojo

Speaker Bios:

Mark Skaggs is an award winning game developer and most recently known for creating the world-wide phenomena, “FarmVille” for Zynga.

With a career spanning 17 years, 2 AIAS awards, 4 console transitions and a track record of creating games which have sold over 16 million copies at retail, Skaggs is also known for creating multi-million selling RTS games such as “Command and Conquer: Red Alert 2”, “Command and Conquer: Generals” and “Lord of the Rings: Battle for Middle-earth”.

Skaggs joined Zynga in 2008 and is currently Vice President of Product Development, leading the charge to create new and interesting games in the social gaming space.

Sana Choudary is Founder/Chief Virality and Social Game Strategy consultant at Traffichoney.  Sana works with game companies who are having the challenge of understanding how to build social games.  Traffichoney helps them optimize virality and engagement to build popular social games.

Sponsors:

sponsored by gWallet

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refreshment sponsor courtesy of Zynga

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